Board of Directors

 

Brian De La Rosa
President

Brian De La Rosacurrent Board President, is married to one of Andres and Maria Cardenas 32 grandchildren and community supporter of the Foundation. Mr. De La Rosa's involvement with the Foundation began with his experience as an application reader, which intrigued him to become more involved as a Board Member. His background in Marketing Development and Project Management, with a B.A. in Business Marketing from California State University, Fullerton, led him to work for Disney Consumer Products and Comcast Entertainment Group. His experience assists in ensuring the progression of the Foundation in becoming a respected and recognizable endowment.

Nicolas Cardenas
Vice President

Nicolas Cardenas, current Board Vice President, is a grandson of Andrés and Maria Cárdenas and community supporter of the Foundation. 

 

Vanessa De La Rosa Board Member

 

Vanessa De La Rosa Holds a MA degree in Construction Management from USC, and brings an unparalleled passion for the mission of AMCFF.

Ernesto Cardenas
Board Member-Former President

Ernesto Cardenas is one of Andres and Maria’s eleven children and knows first hand the morals, discipline and hard work his parents passed on to the family. As Board President, Ernesto brings history and tradition to the Foundation.  He holds a Master in Business Administration from California State Polytechnic University and a B.S. in Mechanical Engineering from the University of California, Santa Barbara. His work in the business field for companies such as AT&T, Pac Bell, SBC as well his voluntary work for the Tournament of Roses and Boy Scouts of America brings a range of ideas that can be applied to the Foundation. He envisions a Foundation that will keep up with the changing times and be contemporary and up to date for the students that it serves.

Jerry Ascencio Board Member

Jerry Ascencio Gerardo Jerry Ascencio is a 30-year veteran of real estate and broker/owner of San Fernando Realty/Mission Real Estate in Los Angeles County. Mr. Ascencio was the 2012 national president of the National Association of Hispanic Real Estate Professionals (NAHREP) and is currently the chairman of the NAHREP foundation aka Hispanic Wealth Project.  A native from Michoacan, México, Mr. Ascencio’s own immigrant experience has made an impassioned advocate for homeownership and economic empowerment for all Americans. Mr. Ascencio currently resides in the San Fernando Valley with his wife, Martina and their three sons, Gerardo Jr., Alex, and Adrian
Marcos Cardenas
Board Member
Marcos Cardenascurrent Board Member and grandson of Andrés and Maria Cárdenas. Marcos grew up and attended public schools in the Northeast San Fernando Valley. He later attended UCLA and pursued a career in education. His plans changed when he found success online as a content creator on YouTube. He cares deeply about the community he grew in and joined the foundation as a means of giving back. 

Mateo Barron
Board Member

Mateo Barron, native Angelino, son of El Salvadoran and Mexican immigrant parents. Mr. Barron attended Loyola Marymount University where he pursued a B.A. in Business with emphasis in Marketing and Management. Shortly after graduating, he entered the entertainment industry for a short stint and eventually found his career in commercial insurance. He began working at AIG in Downtown LA as a professional associate and then moved on to becoming Assistant Vice President, Senior Underwriter at AXA XL, one of the leading providers of Property & Casualty global programs. As of September of 2021, he has now returned full circle to lead the West Zone as Regional Underwriting Manager for the Primary Admitted Casualty group where he first began, AIG. He is deeply committed to his roots and giving back to his city, LA!

JJ Soria
Board Member

JJ Soria current Board Member. JJ has an extensive acting resume including many notable television series such as Dexter, The Shield, CSI Miami, Sons of Anarchy, The Closer, Bones, Army Wives and Southland. In 2018, he was cast as a series regular in the action-packed cop drama, The Oath for Sony's streaming service Crackle. He currently co-stars in the Netflix series Gentefied executive produced by America Ferrera. During his free time, Soria finds ways to contribute to causes that are close to his heart. He is a student of life, always seeking out new adventures and learning about other cultures. Some of the organizations he has worked with include Wounded Warriors, 18 for 18, and the National Multiple Sclerosis Society.

Heather Briggs
Board Member

Heather BriggsHeather graduated from CSUN with a B.S. in Accountancy in 1998, spending the first 13 years ofher career in public accounting at Ernst & Young. She then spent 8 years as a Controller in the entertainment industry, moving into the CFO role at Studio Distribution Services LLC, a joint venture between two major film studios in the Los Angeles area. Education was always an important focus in Ms. Briggs’ family. Following in her mother’s footsteps, she taught various courses from the time she was in high school through much of her career in finance. She is passionate about ensuring equitable access to higher education for everyone. When she’s not adding up numbers, you can find her running, cheering at a Dodger game, or baking for friends and coworkers.

Marco Calderón
Executive Director

Marco Calderón, Executive Director. Marco has spent over twenty years working in the non-profit sector including six years as a high school Spanish teacher and soccer coach. He holds a M.A. in Catholic School Administration from Loyola Marymount University. Prior to joining AMCFF, Marco worked in Operations at the LA Ronald McDonald House and as the Assistant Director of Programs at Kidspace Children's Museum in Pasadena, CA where he worked on a successful $13.5 million capital campaign.  He is the proud father of Samantha and Marc, and grandparent to Henry, Ellie and Sophia.  He lives in Whittier, CA with his wife Rosita.